What Is SEO And How Can You Make It Work For You?

You may have heard of SEO and have an idea that it can be a good thing for your website, but are unfamiliar with what it is exactly and how to best benefit from it. SEO or search engine optimization is simply a set of methods by which you can improve the visibility of your website with your potential audience. There are many steps involved in SEO and many different aspects you should focus on if you want it to produce favorable results for your website. Some of the most important aspects to take into consideration are the site contents, links to other sites on the Internet, and the general organization of the web pages.

The end goal of any SEO campaign is to garner a higher visitor count to a specific website. However, getting noticed by the major search engines is the single most important factor in this goal. What you want is for your site to appear high on the results pages of the major search engines when a search term specific to your site content or products and services is typed into the search field by a potential customer. It seems simple enough to be sure, but the frequent changes to the way that search engines rank websites make this a more formidable task than you may think.

One of the most crucial aspects of SEO is hosting quality content. This is the basic criteria by which all websites are judged, and the quality of your site’s content can make or break it as far as Google is concerned. Even before fancy graphics and amazing layouts, you will have to focus on the quality of your content and deliver it in an easy to follow and well organized manner. By making sure that you post quality content that is useful and relevant to your readers, you will have already accomplished a hefty bulk of your SEO work.

You should also strive to establish as many quality inbound links as possible. For this, you will have to leave the comfort of your own sites and establish professional relationships with other site owners in a similar niche. It will take a lot of time and effort to be sure, and you may not get the inbound links that you expect, but establishing links provides significant benefits in terms of bringing your website to the attention of thousands of potential new customers that may not have even heard of your site before. As a potent marketing tool that can be adapted to meet the changing needs of your audience, SEO is pretty tough to beat.

Image courtesy of digitalart / FreeDigitalPhotos.net

Want to find out what the top marketers are using when it comes to web design, SEO and making money online?


We protect your privacy. Your information is secured with us!

Genesis Framework

The Genesis Framework is all I ever need. If you are serious about blogging - build your blog in a fast loading, SEO tested theme made just for you! Do you need a Genesis Child Theme?

About Prime Aque

Prime Aque is a Blogger, SEO enthusiast, Freelance Writer and Self-taught Web-designer. He blogs about making money online from the comfort of your living room. Follow him on twitter.

Comments

  1. Great article for beginners learning SEO.

    It is intranet for beginners to understand and explore the two main categories of SEO.

    1) On Site SEO

    This refers to the physical aspects of the website, the coding, the copy, the page load speeds, internal link structure etc…

    2) Off Site SEO

    Off Site SEO refers to all the external factors influencing the website. The back links, forum mentions, google places page, social media profiles etc…

    Thanks for your post.

    Andy

    • Hello Andy, thank you so much for this response. I want to tackle more about On Site SEO and Off Site SEO in our next posts.

      Anyway, I visited your site and I discovered that you are expert in this field, it is an honor to see you here at COD :)

  2. Thanks for posting on SEO…with all of the changes being made, it’s hard to keep up.
    Sabrina Dix recently posted…Great American Cookies: Free Domino BrownieMy Profile

Trackbacks

  1. [...] is upon us, yet the hold of SEO on the online world shows no sign of abating any time soon. Still one of the most important aspects [...]

  2. [...] and published in 2012 is intended to help startup business owners navigate the murkier waters of SEO. With plenty of step-by-step instructions and free access to hundreds of useful SEO tools available [...]

  3. [...] created to support users in all aspects of the framework from “getting started” to “SEO” and some miscellaneous stuff that can add spice to your [...]

  4. [...] Content is King – even there are changes in using SEO effectively, quality content is always on top… let’s say in a math formula, this is the [...]

  5. [...] Gig to your customers. A Gig is the service you are willing to do for $5. Services vary from SEO, link building to painting, drawing, dancing or crying in front of your laptop (like a Hollywood [...]

  6. [...] their actions to maintain high quality search results to people queries are unpredictable! Thus, search engine optimization and list building are two essential ingredients to make money [...]

Speak Your Mind

*

CommentLuv badge